Book: Visual Medium (How to Create and Deliver Your Most Powerful Messages on Video)
Author: +Susan Siravo
As the Name suggests, it’s a book that will act not only as an introductory guide but also as a reference material for Video content creation. The author of the book, Susan Siravo has personal experience in the field, as she has worked as a television journalist and also has produced various educational and corporate videos. In the book Susan emphasizes the importance of Body Language and gives lots of tips which she learned while acting as a media relations officer for both public and private sector organizations.
Now, Few lines which caught my eyes,
“One of the most important reasons to develop your personal brand is to be able to set yourself apart and video can help you do that.” Words of an expert.
“Whether we like it or not we are impacted by what we see and hear on video” again true.
And one of my favorite one: “as technology moves forward, some of us are a little resistant to move with it. That can be okay for a period of time, but if it continues, you’re at risk of being seen as.....” go figure this out while reading the book :)
Although author says that, “This book does not cover every aspect of video production, but it does provide basic ground work that I believe is important for people who want to use video in their education and marketing efforts.” but imho, it’s way more than just basics.
The book is divided into 10 really useful chapters, book starts with showing (yeah, literally showing) how much video messages are important. And from there on the book discusses various points from, “Right equipment hunting” to “How to be (what you want to be) in front of the camera”. Few cool tips on making your own scripts are like icing on cake.
The language used in book is easy to follow and there are various active links in the book which i think are most useful to get better understanding of the subject matter.
But it’s not the perfect book, it has one major downside to it and that is.. It’s so small. I wanted more of it. :D So on Concluding notes it’s a perfect little book for video enthusiast and it deserves 5 out of 5 points, but I am gonna give it 4 of 5(just a precaution.. :)
You can buy Visual Medium from amazon for little over $3 dollars..
http://www.amazon.com/Visual-Medium-Powerful-Messages-ebook/dp/B009FGOP9C/
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